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An excellent introduction to traditional matcha, this Isuzu (“fifty bells”) grade is suitable for hot thin tea preparation (usucha), or for a memorable latte or iced drink. The bright, crisp vegetal notes are matched by a natural creaminess—reminiscent of almond milk—that makes each sip refreshing and inspiring. For thin tea, try ~2 grams (2 chashaku scoops) matcha and 3 oz (1/3 cup) hot water (190°F) per serving, and whisk vigorously with a chasen in a chawan or other wide bowl for about 20 seconds. Experiment with the amount of water and temperature to find your preferred formula. Marukyu Koyamaen first began production 350 years ago in Ogata, Uji. Now on its eighth generation, this family-owned company continues to be highly esteemed for its standard of high quality and consistent product. It ranks among the foremost Japanese matcha producers, and has won many national prizes. Careful processing yields the vibrant neon-green color of the powder, and its beautifully balanced flavor. Country: JapanRegion: UjiTasting Notes: grassy, green apple, iceberg lettuceHarvest Season: Spring 2025 40 g tin (about 20 servings)