Purple in the cup, and dark enough that it looks like a proper infusion rather than a thin fruit punch — that's the first sign this blend leans on more than just its name. Peach carries the aroma, sweet and immediate as soon as the cup is poured, with hibiscus running underneath it and a fruity aftertaste that lingers well after the last sip. Lemon, berries, strawberry, rosehip and apple all show up somewhere in the cup too, alongside the ingredients doing the actual work: blackcurrants, blueberries, currants, elderberries, rosehip peel, papaya cubes and blue cornflower and hibiscus blossom. Freeze-dried strawberry pieces and apple pieces give it some texture rather than leaving it as a flat liquid, and natural peach flavouring ties the whole spread of fruit together into something coherent instead of muddled. It's a fuller, denser style of fruit blend than the ones built around a single dried fruit, closer to a mixed-berry cordial than a delicate infusion.
It's worth being clear that this is a fruit tisane, not a true tea: there's no Camellia sinensis in the blend, so it's naturally caffeine-free and forgiving of a long steep without turning bitter or astringent. Kent and Sussex Tea and Coffee Company suggests brewing with freshly boiled water for five to ten minutes, and adding a slice of lemon if you want the fruit pushed further forward, though the blend is rounded enough to drink without it. It takes well to cold brewing too: steeped, cooled and poured over ice, the peach and berry notes come through even more clearly, which makes it as suited to a summer afternoon as to a mug on a grey morning. The category itself has a long history of overlapping with "tea" in everyday speech even though it contains none, which is part of why fruit tisanes like this one get treated as a tea-shelf staple rather than an odd one out.